Restaurant Business Plan Template

How to Start a Restaurant Business Plan?

If you are wondering how to start a Restaurant Business Plan when you are building a strategy for an establishment, here are some tips for you:

1. Research the market . Your business plan needs to answer several crucial questions: who are your main competitors? What will help you stand out among other cafes and restaurants? What strategies of your local competitors you can emulate to have a successful start?
2. Find out what permits and licenses you have to secure to ensure your restaurant operates legally . There will be inspections, and if it is revealed you lack necessary documentation, you may be heavily fined or even closed which can be catastrophic for any business. The same caution is required for the individual in charge of preparing a Food Truck Business Plan - one fault, and your undertaking may be over before it even started.
3. If your goal is to create a new Business Plan for a Restaurant after already being in the industry for many years, you need to think about your future marketing strategy and brand recognition: maybe, you are going to focus on a few signature dishes that made your place popular and add a new twist to the existing menu . As long as you are able to attract the attention of your loyal clients and engage new customers, you can consider your marketing successful.

How to Write a Restaurant Business Plan?

A Business Plan for a Restaurant should include the following sections:

1. Introduction . This part explains showcases the company to any person that reads the document, so if you are planning to make an impression on an investor, describe the mission of your restaurant, illustrate the concept of your business, and outline the owner's experience in the industry.
2. Management team and employees . While on this stage it is impossible to safely predict how many chefs, waiters, cashiers, bartenders you will need to hire for a smooth daily operation of your establishment, it is advised to name one or two people - managers or chefs - that are ready for employment.
3. Location . Just like a Real Estate Business Plan, this statement must highlight several places in the city you should pay attention to before your restaurant opens. Think about your target demographic and compare average rent prices in different locations of the town - if possible, reach out to landlords that plan to rent out large commercial spaces.
4. Marketing . It will be better if you compose a separate marketing plan for your establishment; however, the business plan in question should at least set the goals for your company, describe the ideal customer, highlight your strengths and weaknesses, and consider the promotion methods you will use.
5. Budget . Prepare an estimate that will serve as an insight into your revenue and expenses during the first months of the business activity. Be realistic and as precise as possible with your calculations and draw a table of operating expenses that must be dealt with even before the first dish is served.

Still looking for a particular template? Take a look at the related templates below:

• Business Plan Template;
• One-Page Business Plan Template;
• Consulting Business Plan Template.