A Business Proposal is a document formed by a supplier which is distributed to potential clients with the aim of interesting the client and securing a contract with them. Sometimes clients will request the document themselves but often a business can send a Business Proposal unprompted. A fair majority of smaller businesses are dependent on these proposals to find new projects.
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The document usually contains quotes and information regarding project prices. They will in detail explain what services are included in the project and what services are not. Deadlines for work completion are also included and all of this information should be accurate and precise, not an approximation. Providing all of this information will give a potential client all the required information needed to make an informed decision about furthering the dialogue with a business or not.
A Business Proposal template can be downloaded by clicking the link below.
The Business Proposal document itself is only one part of the package. Alongside, it is important to submit a short accompanying letter that briefly summarizes the proposal and provides contact details for the client should the proposal raise any questions or interest.
Before writing the proposal document itself or even the Cover Letter, you need to start by doing some research about the client you want to contact or the client that has requested a proposal. Each document needs to be tailored to the specific business you are contacting. It would make no sense to get in touch with a business and have nothing of value to offer them, you first need to generate some Business Proposal ideas. Therefore, researching your client is crucial with the purpose of finding an issue that your business can help resolve. You must understand how you as a company plan on resolving the issue, how much it would cost the customer and be able to explain the benefits of eliminating the issue to your client. Once you have all of this information on hand, you can start to draft the proposal itself.
Once you have pinpointed what you can offer to the customer, it is time to start writing a Business Proposal. Ensuring that you follow the Business Proposal format, you can produce a basic Business Proposal sample by including:
A simple Business Proposal Letter is generally structured as:
[name of your business representative]
[name of your company]
[contact details including the address of your company]
[Date that the proposal was sent]
[name of potential client]
[name of company]
[the address of the potential client address]
Dear [insert name],
[Write a brief summary about your business, what you offer and your area of expertise. Briefly explain the aim of your proposal]
[State what your proposal is about in more detail. Show that you have taken time to research the business and highlight areas that are an issue]
[Talk about how you will solve these issues in high detail]
[Explain why your business is unique and why the customer should work with you]
[Include the deadline date for project completion]
[Cover the financial aspect of completing the project with exact prices next to the exact specific tasks that you will carry out]
[In the final paragraph, explain why working with you would be ideal for the client and show gratitude and provide contact information should the client have any questions in the future]
[Formally sign off]
[Sign]
Presenting your Business Proposal is often a lot easier than you might initially think. There are some key parts to a successful presentation, make sure you take them into account:
Still looking for a particular template? Take a look at the related templates below: