"To Do or to Have? That Is the Question" is a research article written by Leaf Van Boven and Thomas Gilovich. The article explores the question of whether experiential purchases (doing things) or material purchases (having things) lead to greater happiness. It discusses the psychological factors involved and provides insights into making wise consumer choices.
Q: Who are the authors of 'To Do or to Have? That Is the Question'?
A: Leaf Van Boven, Thomas Gilovich
Q: What is the main question discussed in the document?
A: To do or to have
Q: What is the document about?
A: Deciding between experiences and material possessions
Q: Who is the target audience of the document?
A: People trying to make decisions about how to spend their time and money
Q: What are some factors to consider when deciding between experiences and material possessions?
A: Cost, duration, potential value, and meaningfulness